11 Things You MUST Know Before Hiring a Copywriter!

If you're considering hiring copywriting help for your next brochure, Web site, or marketing project. Congratulations! You should get great results if you hire a pro to do it right. Many business owners and marketing professionals have valid concerns about letting an outsider develop their content. After all - it's... Read More

Kick-Start Your Juices

Listen, consider this scenario.You have a deadline to honour. Time is pressing, tighter and tighter. You are hoping to come up with some topic for your project.....However, ideas on what to write about keep eluding you.What are you going to do in situations like these?Today there are various software and... Read More

Can Honest Copywriting Succeed?

I confess--I'm a marketing heretic! I've built my career on breaking all the rules--and one of the rules I break is that I don't hype.Do I put the best possible "spin" on the truth? Of course! But I refuse to deceive my readers into action.What are some of the common... Read More

3 Reasons why Content is Still King

Back in the late nineties, the phrase 'Content is King' was repeated and repeated and repeated by site owners and marketers alike. The belief was that the more content you had, the greater the number of visitors you would attract. Of course, the content had to be well written, relevant... Read More

Fill Your Readers with Confidence

Site visitors generally stay with you for as long as they feel confident that they will succeed in achieving their goal. It's a simple truth, but important. For me, it helps explain some sites I know that perform extremely well, but appear quite amateur in their design and architecture.... Read More

The Write Way To Grow Your Business

Hone your writing skills to project a more professional business image.The sales letter you can't put down?the advertising copy that makes you want the product?the resume that prompts you to call the job candidate this second?All these are examples of exceptional business writing. While you certainly know good writing when... Read More

Step One for Copywriters: Understand WHAT to Say

Find a passage of poorly written copy, and chances are you will have found a copywriter who never figured out what it was that he or she was trying to say. Whenever I have trouble with some copy, I stop, sit back and then write at the very top of... Read More

Welcome Informed Criticism of Your Work

When you come to 'know' something, there is a temptation to stop thinking about it. You put it in a box as 'known' and are happy to argue with anyone who disagrees. This is both a good and a bad thing. It is good to hold firm to your beliefs,... Read More

Dont Be Satisfied With Your First Draft

Sometimes it's a struggle to figure out what's the best thing to say. You're writing a heading, the first sentence of an email, the introduction to a newsletter, a short description on a homepage. But what should you say? When you have just a few words, what's the best... Read More

Four Things Every Web Site Headline Must Do

As you know, I'm constantly making the point that the text on web sites is not given enough attention. Which is unfortunate, because the headlines on site pages make huge demands on the skills of any writer. If you're writing a headline or heading for a site page, here are... Read More

In The News:


Professional Internet Sales Copywriters Lose Clients Because of Goldfish ...
Release-news.com (press release)
Sales copywriters, self-proclaimed gurus and copy writing magicians start losing their works, as it has become obvious – people don't read! ...


A New Cost Effective Article Writing Service Now Available
I-Newswire.com (press release)
Moreover, Article Xpress also has several services such as SEO article writing services, unique custom article writing services, web copywriting services, ...


Impact Media (blog)

10 Tips for DIY SEO Copywriting
Search Engine Marketing (blog)
Hiring a professional SEO copywriter can be expensive and beyond the budget of most small businesses, so I have put together a list of 10 SEO copywriting ...
SEO Copywriting: Five Secrets to Online SuccessMarketingProfs.com (subscription)
Complete Package on SEO and Web Content Zazzle MediaRelease-news.com (press release)

all 56 news articles »

Kaufman Brothers Resumes Coverage on Vistaprint (NASDAQ: VPRT)
American Banking News
... invitations and announcements, holiday cards, calendars, creative design services, copywriting services, direct mail services, promotional gifts, ...


Top Copywriter Angela Booth Launches Series of Free Reports for Online Marketers
I-Newswire.com (press release)
She initially wrote the report for her copywriting students, so that they could improve their copy quickly. Angela wrote the third report "Super Simple Real ...


Seattle Post Intelligencer (blog)

Product Placement Discovered in 19th Century British Novels
Seattle Post Intelligencer (blog)
Truly, copywriting genius at work. The carrier's horse was the laziest horse in the world, I should hope, and shuffled along, with his head down, ...


Fundraising - Copy and Content?
Pro Bono Australia
Copywriting expert Jill Ruchel from Praxis explains. Have you heard the statement 'content is king' – usually in relation to websites? ...


StuckOn

iWebContent Announces the move to new Office Facility and Expanded Growth
PR Web (press release)
Most often the lack of content is the reason for failure but with SEO Copywriting we bridge the gap between business and customer on the web. ...
SEO Company India Offer- Avail 20% Discount on All SEO Packages Before 5 ...SBWire (press release)

all 23 news articles »

Advantage of Copywriting Services
lonad News
SEO copywriting is a new functional art form. It appeals to five different groups & the tactics used need to reflect the demands of both. ...


Greenwich Post

Greenwich woman presents the 'original' story of her life
Greenwich Post
Ms. Wallach, who did the copywriting work there, recalls the business with fondness, adding that her past as a businesswoman surprises many of her friends ...

Google News
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Writing Great Website Sales Copy

Many small businesses fail because their owners don't pay enough... Read More

How to Make the Most of Your Website Copywriter

Many people feel uncertain when dealing with copywriters. Like any... Read More

A Quick Free n Easy Content Writing Course

I do not pretend that a one-stop shop solution to... Read More

How To Find Freelance Copywriting Jobs

Your goal is to land a few nice, secure freelance... Read More

11 Reasons Not to Hire a Freelance Copywriter (and Why Theyre All Poor Excuses)

Think you can take the Copywriting Challenge on your own?... Read More

How To Take Your Freelance Writing Chances

Your initial freelance writing assignments are the best way to... Read More

Three Steps To Pump Up The Drama In Your Copy

All the world's a story. Video games have storylines; newspapers... Read More

42 Deadly Ad Copy Sins That Ive Made

I have read thousands of ad copies online and offline... Read More

Copywriting Goldmine: One of 20 Insider Secrets to Great Copywriting

Each weekday during my Red Hot Copywriting Bootcamp, attendees (or... Read More

Real Estate Professionals Need You to Write for Them!

Ask yourself these questions:Are you an experienced writer?Do you want... Read More

Getting Over Copy Shock

A few weeks ago I wrote some copy for a... Read More

A Little-Known Secret To Writing Sales Copy, For Serious Copywriters Only!

Have you ever wondered how your copy sounds to your... Read More

Freelance Writing As A Career

Most people would love to make a living from freelance... Read More

Top 7 Things To Do Before You Hire A Copywriter

Now that you've decided to hire a copywriter, how do... Read More

The Power of Saying You Can

If you have children, you will doubtless remember saying to... Read More

5 Deadly Copywriting Mistakes That Kill Sales

Chances are that you are making many, if not all,... Read More

Welcome Informed Criticism of Your Work

When you come to 'know' something, there is a temptation... Read More

10 Tips for Tech-Writers

Tech-writing is a tricky business. It's not a very high... Read More

7 Essential Tips for Reviewing and Approving Copy

Nothing can turn strong copy into a 97-pound weakling faster... Read More

Some Important Tips On Proposals And Price

Here's a critically important copywriting technique I use when writing... Read More

19 Secrets to Making Your Ad Copy More Effective

The sales letter is the key; the sales letter is... Read More

Freelancers Can Jump-Start Your Publicity Initiative

If you find that your progress is blocked by a... Read More

Making Your Purpose Your Business Step #4 - Organizing & Developing Online Content

If you have done your homework then you are ready... Read More

Working With a Freelance Editor

If you are interested in creating information products, you will... Read More

How Writing Radio Can Help You Become a Better Writer

Knowing how to write, and write well, is a skill... Read More