How To Increase Adsense Income

Home
>
Pay-Per-Click Advertising
>
How To Increase Adsense Income

If you are already running Adsense on your site, you are probably thinking of ways to increase your Adsense income.

If your Adsense is performing poorly, I have two tips for you:

1. Decrease the number of Adsense blocks that you are displaying on a page. I don't know how others have experienced this, but my income seemed to be less if I had more than one block of Adsense ads displayed at once - and your CTR is definitely less if you have more than one ad impression at a time.

2. My suggestion would be to have one Adsense block in your content, and an Adlinks block somewhere at the top of your page. Adlinks is great because if someone clicks on a link in it, they are taken to a page with many more choices on it, which increases your chances of them clicking through.

3. Change your link colour to blue. While I cannot disclose my CTR I can tell you that this one little change more than doubled my CTR. I know that there are others out there who advocate that your link colour should be the same as the other links on your site, but try it out for yourself for a day or two. I think you will be highly surprised!

3. Set the URL colour to the same colour as the ad's text. This makes the URL ''melt" in and makes the link colour stand out more, definitely making it more "clickable".

The above three changes definitely resulted in doubling my own Adsense income. Experiment with it and see how it works for you.

Joan Masterson is the owner of http://www.womenatwork.co.za and http://www.set-4-success.com - sites that offers free work at home resources and information...

In The News:

Negative Keywords Are a Positive Thing in Pay-Per-Click Advertising
Dealer Marketing Magazine
In search engine marketing (SEM), also called pay-per-click (PPC) advertising, you may stumble across the phrase “negative keyword.” While most would assume ...
Negative keywords can be used for PPCLast Click News

all 2 news articles »

B2B Hubs Or PPC? Are All Leads Created Equal?
Search Engine Land (blog)
Both Pay Per Click Advertising (PPC) and Buyer Hubs/Lead Generation sites offer opportunities to cap the Cost Per Lead and gain some control (which is not ...

Impact Media (blog)
Pay Per Click Advertising Tips For Google
ozCarGuide
One of the most recent marketing phenomena that has gained a lot of popularity rapidly is Pay-Per-Click advertising. It has enormous potential to attract ...
What is Pay Per Click and how can it benefit my company?BigNews.biz (press release)
Do Top Students Get to Pray in Google Church?Search Engine Watch
Pay Per Click Campaigns 'Create Instant Traffic'Impact Media (blog)

all 4 news articles »

When your conversion rate plummets
VatorNews
Check out your pay per click (PPC) advertising keywords bringing in traffic. Compare the keywords from the time period in which your conversion rate was ...

Exclusive Interview with AdWords Expert Bryan Todd
Moovin On Up (blog)
The best case scenario is usually a pair of ads that use the keyword verbatim in the headline. Kevin: What do you feel the future holds for PPC advertising? ...

Anvil Media, Inc. Authors Advanced Pay-Per-Click (PPC) Marketing White Paper
Online PR News (press release)
Anvil's Advanced PPC White Paper is designed to help marketers refine and expand PPC advertising programs and ultimately, to boost ROI of existing PPC ...

and more »

Pay Per Click: Is it Effective Advertising for Your Online Business?
Drop Ship (press release) (blog)
While it has many advantages for your online business, Pay Per Click advertising also has some pitfalls. Google AdWords, for instance is the most popular ...
AdWords Advantage Online Summit (March 9-30, 2010)TechLINKS (press release)

all 2 news articles »

Facebook Ads: “Keywords” Will Change to “Likes and Interests” This Week
AllFacebook (blog)
Microsoft's search platform, Bing, handles searches and PPC advertising within the “web results” returned for searches on Facebook. ...

Google improves mobile support for AdWords
Vertical Leap News (press release)
Click-To-Call ads on Google Adwords have been expanded this week, with national advertisers now able to take advantage of the recently introduced PPC format ...

and more »

Telegraph.co.uk
Twitter planning 140-character advertising model
Coast Digital (blog)
But one things for certain – if Twitter advertising takes off, it'll be a useful new arena for businesses that presently use pay per click (PPC) ...
Twitter to adopt search engine marketing ad formats for revenue?Vertical Leap News (press release)

all 63 news articles »

Google News

How To Increase Adsense Income

Pay-Per-Click Advertising Pay-Per-Click Advertising